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Category Archives: Help and Advice

Using Social Media at a Trade Show: Before, During and After

The message is clear for businesses who are not currently using social media: get in the game, or get left behind. Those who are using social networks in order to promote their events and trade shows, as well as interact with consumers while they are exhibiting, and follow up with them afterwards, are reaping the […]

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What Do You Need To Do Before Your Next Trade Show?

Exhibition season traditionally commences in the month of September, leaving businesses all over the country with just weeks to hone their strategy and purchase their materials for upcoming events and trade shows. Whether planning has been ongoing for many months, or whether the exhibition will be a last-minute attempt to boost sales and improve a […]

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Staff Training For Successful Exhibitions and Events

The sales targets have been set, the banner stand design has been finalised and the exhibition or trade fair is just around the corner. One of the most important things to do before attending any sort of promotional event like this is to ensure that all of the sales and marketing staff who will be attending the […]

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