Monthly Archives: September 2012

Do your graphics accurately reflect the personality of your brand?

When you are promoting a business through business cards, exhibition stands, banner stands, retail displays, brochures and other advertising mediums, it is important to never underestimate the power of their design. The design of these promotional materials is the first thing that your customers will notice and it will affect their first impression of your […]

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Attract Big Brand Names At Exhibitions This Autumn

Autumn Fair International, which takes place annually at the NEC in Birmingham, has reported a 28% increase in attendance from all of the big-name, big-budget retailers this year. The event, which took place on the 2nd – 5th September, saw huge increases in retailers such as Fortnum and Mason, Harrods, John Lewis and Selfridges attending. […]

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Tips To Engage the Audience In Event Spaces

The trade exhibition industry is an industry predicated on statistics such as visitor numbers and square metres per exhibit. But anyone who has ever taken a display to an exhibition knows that the only way to define the success of an event is through the number of potentially profitable meetings gained as a result of […]

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