Author Archives: Charlotte

Is your business personal enough?

People react well to being addressed personally, and this tactic has been gaining traction in the world of marketing for many years. Now, in a hyper connected landscape where consumers are bombarded with many promotional messages every day, is your business personal enough to connect with your customer? This emerging trend for personalisation is not […]

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Washable fabric exhibition stands provide sustainable marketing at trade shows and conferences

As the busy September season of trade shows and exhibitions kicks in across the country, businesses are preparing their promotional materials to display their services in the best possible way. Although traditional banner stands are the first choice solution for many marketing professionals, they can easily become damaged, quickly looking worn and needing to be […]

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Ways to use LinkedIn to promote your event

When working within sales or marketing, you will attend many events that are hosted by other people, but every so often your company may decide that it is time to host its own conference in order to target specific industries and new potential clients. While it may sound simple at first, any one who has […]

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