Tag Archives: how to be effective at an exhibition

Do I Need to Train the Staff on my Stand?

Merely ‘Showing your face’ at a tradeshow will not result in an effective event attendance, beyond the level of keeping up appearances. Even with a brilliantly planned exhibition booth, the level of its success will depend on you using it to compliment your marketing activities, rather than relying on it solely. In order to utilise […]

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