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Exhibiting on a Shoestring: Plan in Advance

managing budgetsFrom booking holidays to securing caterers, everything is usually cheaper if you book in advance. An unsurprisingly, the same applies to exhibiting. While some attendees prefer to leave the organising to the eleventh hour, savvy show goers know the value of planning well in advance. Want to know more about how staying ahead of the schedule can save you a pretty penny? Read on for our guide to exhibiting on a shoestring.

Secure your booth beforehand

Whatever the sector, most exhibition organisers will usually offer discounts for early bird booth bookings. As well as encouraging exhibitors to sign up ASAP, gathering estimates as early as possible helps them to plan ahead and save money themselves. It always pays to try and take advantage of booth discounts and spend the savings on putting together an exhibit that makes an impact.

Tear up travel expenses

Everybody knows that there are serious savings to be had when booking travel arrangements well in advance. It’s not unusual for early bird train tickets from London to Edinburgh to skyrocket from £35 to over £200 in a matter of days. The same goes for hotels, car hire, flights and other travel related expenses. If you really want to slash the cost of your next exhibition budget, it’s essential to start planning and booking your travel expenses as soon as you know your dates. Especially if you’ll be needing to cater for a large group.

Learn to love local suppliers

Why pay more to transport goods up and down the country when you could save a significant chunk of change by sourcing directly from local suppliers? Whether it’s securing discounts on lunches in exchange for special offers for employees, or purchasing fresh flowers from a local florist rather than ordering them through pricey national providers, there are plenty of savings to be had.

Snap up special offers

Starting to plan your exhibition strategy in advance gives you plenty of time to source deals and offers on almost every element of your display. For example, if you’ll be requiring a pop up kit, roller banner stand or rectangular counter we’re currently offering fantastic savings that may not be available late on in the year.


Have we convinced you that when it comes to exhibiting on a shoestring, planning well in advance is of the essence?