As a business person or brand representative it is vital that you make a good first impression when meeting potential clients or associates. If you often attend networking fairs, or stage promotional events, then you’ll know the importance of putting your best foot forward. Here are some tips that will help to ensure that you make a lasting impression and develop long-term connections.

Preparation

Being prepared is key if you want to make sure you’re ready to impress. If you’re attending an event, then be sure to do some research beforehand so that you’re clued up on the people you will be meeting and the topics to be discussed. This will give you confidence and make sure you feel comfortable when meeting new people.

Appearance

It may seem superficial but the way you look can have a big impact on people’s initial impression of you. This doesn’t necessarily mean that you have to wear really expensive luxury clothes. Be aware of your surroundings and dress appropriately. For example if you are going to a casual event, then dress smart but casual.

Punctuality

It’s very important to be on time if you want to make a good impression. If you arrive late to an event or meeting then it creates a bad image and people may get the impression that you don’t value their time. Trying to arrive early will show that you are eager and reliable, giving a much better impression of yourself.

Smile

A simple smile can have a big effect on people’s attitude towards you. If you present yourself in a natural and friendly way then people will be more comfortable when engaging with you. Body language is also important when it comes to making people feel at ease. Let your posture open up and greet people with a friendly handshake to make them feel relaxed and welcome.

Engage

No one likes to be ignored or to feel like they are not being taken seriously. It is important to be confident and show that you’re capable and enthusiastic, but be careful not to talk over anyone. Asking questions is a great way to engage people and give them the opportunity to share their thoughts. What’s more important is that you listen and reply. Just by listening to people and responding to them you will instantly start to develop a rapport.