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Using pop up islands in your exhibition display

Display stands come in all shapes and sizes: banner stands, pop up stands, linear displays, folding panel kits, table top stands etc. Deciding which combination of stands to choose can be a daunting task. It is important to stay focussed on the goals and objectives of your exhibition and let them determine your choice of display stands.

First of all, you need to establish how you would like to structure your display. Pop up stands can be used to create islands that can communicate on different aspects of your business. They can be positioned in the middle of your exhibition space, or towards the edges, depending on the dynamics you are looking to create.

While islands break up the subject matter into distinct areas, it can be useful to have one main focal point which demonstrates the core of your message. If there is one point you wish visitors to remember and take away with them, try and create a graphic display that is simple but powerful.

Combine the pop up islands using a large back wall display such as the ISOframe Wave Display, for example, and integrate an audio visual display for extra focus. Movement and light will contrast with the static display context, providing greater interest for the visitors.