It goes without saying that a successful exhibition display depends on thorough preparation to be a success. It is not always easy, however, to remember all there is to do. Here are some tips for setting up your trade show exhibit:
1. Check your graphics and other elements of your exhibition as soon as you receive them. If at all possible, set them up in the office according to the layout you are intending to use on the day. This will allow you to spot any potential problems and anything that isn’t successful. It will also provide valuable practise, particularly for those who aren’t experienced in setting up display stands. Pop up stands and banner stands generally don’t require much effort or time to set up, but practice makes perfect, and will help you move faster on the day.
2. Make sure you leave yourself plenty of time to set everything up. It is much better to have time on your hands for a coffee and last-minute adjustments once the stand itself is set up. Problems can occur, so allow yourself time to deal with them. If you have transported your stands yourself, check that everything has arrived in good order. If your stands have been couriered to the event, check that all your displays have been delivered.